Our story – How Naturwide was born

We're Andrew & Brian, two passionate outdoor enthusiasts who have valued nature as a place of retreat and adventure for years. But one thing has always bothered us: many outdoor products are either overpriced, of disappointing quality, or simply not well-thought-out .

Our idea came to us during a multi-day hike in the mountains. Despite expensive equipment, we struggled with uncomfortable, bulky backpacks, poorly insulated sleeping pads, and unreliable headlamps. After a long, cold, and restless evening in the tent, it became clear to us: There had to be a better solution!

Our Mission

Our vision was clear from the beginning: to offer high-quality, well-designed, and durable outdoor products at fair prices – products that not only make outdoor adventures easier, but even better.

We want to inspire people to spend more time outdoors, escape the hustle and bustle of everyday life, and enjoy the freedom of nature to the fullest. We rely on innovative designs, premium materials, and real-world testing to ensure our products deliver exactly what they promise.

Naturwide – More than a brand, a movement

Our goal is not only to develop first-class outdoor products, but also to build a community of nature lovers who value shared experiences and adventures. Whether hiking, camping, cycling, or simply relaxing outdoors – Naturwide stands for freedom, adventure, and unforgettable moments in nature.

From the first prototypes to the present day, we test every product ourselves in the wilderness – because we know that real outdoor experience makes all the difference. With Naturwide, we want to offer you the best gear for your next adventure, so you can fully concentrate on what really matters: experiencing nature.